Analista de Marketing Pleno - Nutella

Sobre o papel:

Together with the Brand Manager, lead the Nutella Spreads business in Brazil. Responsible for supporting the planning, development, and execution of marketing campaigns, working cross-functionally with internal teams, agencies, and external partners. Lead market performance analysis and manage projects and timelines, coordinating key stakeholders to ensure effective execution and delivery.

Principais

Responsabilidades:

Key Responsibilities

Lead the development and execution of integrated communication campaigns (offline, digital and BTL). Coordinate media, PR and influencer agencies to deliver brand activities.

Coordinate the assessment of innovation opportunities and new projects. Lead launches development and packaging initiatives.

Align Sales and Trade Marketing teams to execute business plans.

Sobre você:

Main Requirements

Experience

• 2–4 years of experience in FMCG Marketing, preferably with experience in brand management, innovation, consumer research, market analysis and project management.
• Experience working with P&L, Nielsen data and communication agencies is preferred.

Academic Background

• Bachelor's degree in Marketing, Business Administration, Economics or related fields.

Technical Knowledge & Skills

• Good knowledge of Nielsen data and analytical tools.
• Knowledge of brand management, consumer insights, innovation and market analysis.
• Experience with P&L management and marketing performance analysis.
• Good Excel and PowerPoint skills.
• Strong analytical, communication, presentation and project management skills.

Behavioral Competencies

• Strategic and analytical mindset.
• Ability to work collaboratively with cross-functional teams and external partners.
• Strong communication and stakeholder management skills.
• Proactive, resilient and able to overcome challenges.
• Ability to share knowledge and contribute to team development.

O que oferecemos:

Carreiras com cuidado integrado - descubra nossos benefícios aqui.

Sobre a Ferrero:

A Ferrero iniciou sua jornada na pequena cidade deAlba, no Piemonte, Itália, em 1946. Hoje, é uma das maiores empresas de alimentos doces embalados do mundo, com muitasmarcas icônicas Vendido em países do mundo todo. Saiba mais sobre a Ferrero em ferrero.com.

DE&I na Ferrero:

Ferrero está comprometida em construir uma cultura diversificada e inclusiva, na qual todos os funcionários se sintam acolhidos e valorizados, e tenham as mesmas oportunidades. Acreditamos que todos os nossos colaboradores são igualmente talentosos, cada um à sua maneira.

Ao nutrir a curiosidade e as habilidades naturais dos nossos funcionários, proporcionamos a eles, geração após geração, os meios para o sucesso pessoal e profissional, permitindo-lhes construir sua jornada na Ferrero. A diversidade dos nossos talentos é o que torna o nosso ambiente de trabalho multicultural, inovador e altamente gratificante. Saiba mais aqui.