Manager, Marketing Analytics (Multi-Touch Attribution)

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Manager, Marketing Analytics (Multi-Touch Attribution) based in the United States.

This is an opportunity to lead sophisticated marketing measurement engagements for pharmaceutical, biotechnology, and life sciences clients, helping them understand how customer interactions influence prescription outcomes.

As a Manager of Multi-Touch Attribution (MTA), you will oversee end-to-end analytics projects, from data integration and methodology design to strategic recommendations and marketing budget optimization. You will combine advanced statistical modeling, causal inference, and omnichannel analytics to evaluate the impact of field detailing, digital campaigns, email, paid media, congresses, and medical education.

Working closely with commercial, brand, and marketing operations leaders, you will translate complex analytical findings into actionable business decisions. You will also lead and mentor a team of consultants and analysts while strengthening analytical quality, reproducibility, and methodological innovation.

This full-time opportunity is well suited to a data-driven leader who combines technical expertise, client consulting skills, and a strong understanding of pharmaceutical commercial strategy.