VP, Lifecyle & Growth Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a VP, Lifecycle & Growth Marketing based in the United States .

This is an exciting opportunity to lead a comprehensive growth and lifecycle marketing strategy for a rapidly expanding education technology business. You will connect audience development, content, demand generation, customer engagement, and advocacy into a unified growth engine.

Reporting to the Chief Marketing Officer, you will oversee multidisciplinary teams and collaborate closely with Product Marketing, Customer Success, Sales, and Revenue Operations. Your mission will be to accelerate product adoption, generate qualified pipeline, increase customer expansion, and strengthen long-term customer value.

You will shape lifecycle journeys across multiple products, leveraging data, automation, and AI to improve marketing performance and engagement. As a senior marketing leader, you will influence company-wide strategy while building scalable programs in a privacy-conscious K–12 education environment.

This role offers the opportunity to combine strategic leadership, hands-on execution, and meaningful impact on communication and engagement between schools and families.